Healthy skincare products with absolutely no synthetic chemicals, arti cial fragrances, chemical preservatives, or any other toxins!
2983 College Ave.
510-548-8595 | 100percentpure.com
Produces beautiful and unique gold, palladium, and platinum jewelry and creates custom pieces with the creative vision to bring jewelry design dreams to reality.
2910 College Ave.
510-644-1640 | 14karats.com
Pacific Northwest’s premier full-service Judaica shop offering local and Israeli works, Fair Trade Judaica products, and a curated selection of ritual items, holiday items, books, wine, gifts, and more.
3042 Claremont Ave.
510-655-1977 | afikomen.com
A LA FOLIE
European lingerie, perfumes, and boudoir accoutrements from whimsical to sultry with every item lovingly hand-picked by owners.
5461 College Ave.
510-891-1654 | visitalafolie.com
Gifts for the tasteful environmentalist who has everything
Inspired by beauty in everyday life, this shop is a repository of all things handcrafted, thoughtful, and made with purpose.
5453 College Ave.
510-923-0543 | atomicgardenoakland.com
Clothing store that specializes in independent designers and American-made merchandise with a mix of new and vintage items.
5511 College Ave.
510-653-1639 | bellavita.bigcartel.com
BERKELEY KIDS’ ROOM
Offers bunks, lofts, desk accessories, and single beds at this specialty children’s furniture store.
6022 College Ave.
510-420-0811 | berkeleykids.com
BILL’S TRADING POST
& GEM GALLERY
Jewelry, pottery, baskets, carvings, and authentic American Indian arts and crafts plus beads, diamonds, and colored gems from around the world.
2945 College Ave.
510-841-1615 | billstrading.com
BIRD AND BEAN
Clothes for kids that are soft and vibrant, made from organic cotton and bamboo.
3212 College Ave.
510-879-7066 | nohikids.com
BLICK ART MATERIALS
Stocks more than 60,000 artist supply products for professionals and hobbyists alike with expert staff to help.
510-658-2787 | dickblick.com
BOSS ROBOT HOBBY
Hobby store with educational kits, radio control products, and art toys with a sizable inventory to explore and fun to discover.
2953 College Ave.
510-841-1680 | bossrobothobby.com
Friendly and welcoming optometrists with very fashionable, unique frames in a well- appointed retail space.
5833 College Ave.
510-658-2020 | c2020optometry.com
Women’s clothing store that is an ideal destination for special occasion events or boosting your formal wear and accessories collection.
5414 College Ave.
CHRISTENSEN HELLER GALLERY
Jewelry store representing fine artists, craftspeople, and nationally recognized goldsmiths that create distinctive, beautiful, and thoughtful pieces.
5829 College Ave.
510-655-5952 | christensenheller.com
CLAREMONT RUG COMPANY
Offers rarely found antique Persian carpets and rugs that possess great artistic individuality and uncompromising craftsmanship with a refreshing and an unquestionable joie de vivre.
6087 Claremont Ave.
800-441-1332 | claremontrug.com
Hardware store that is busy cutting keys, mixing and matching paint, and advising you on your plumbing, electrical, gardening, home improvement, and kitchen endeavors.
5533 College Ave.
510-230-0145 | colehardware.com
This shop designs, sews, and dyes its own garments here in Oakland for more than 30 years, primarily in cottons, rayon, linen, and lycra blends.
2907 College Ave.
510-644-1220 | shopcottonbasics.com
CROSSROADS TRADING CO.
Recycled clothing store where the community can sell their in-style, on-trend clothing and accessories for cash or trade credit on the spot.
5901 College Ave.
510-420-1952 | crossroadstrading.com
CRUSH ON COLLEGE
Affordable and adorable women’s clothing boutique that carries popular labels as well as purses and jewelry.
5523 College Ave.
DIESEL, A BOOKSTORE
Independent bookstore since 1989 with top sellers, local authors, and independent titles curated by book lovers.
5433 College Ave.
510-653-9965 | dieselbookstore.com
DIJITAL FIX DESIGN + ELECTRONICS
A lifestyle store for the digital generation that combines design, fashion, and electronics in an environment for geeks and non-geeks alike.
2950 College Ave.
877-345-4349 | dijital x.com
All occasion women’s boutique for designer clothes, lingerie, jewelry, outer wear, and shoes.
2937 College Ave.
510-548-6876 | elementsberkeley.com
Stationery store providing customers with everyday office supplies and services as well as extraordinary stationery treasures from around the world with friendly, knowledgeable, and personalized service.
2947 College Ave.
510-841-3073 | elmwoodstationers.com
ESSENCE OF TIBET
Shawls, scarves, handbags, incense, jewelry, handbags, clothes, singing bowls, meditation CD, and much more all from Nepal, India, and Tibet.
2903 College Ave.
510-665-5889 | essenceoftibet.com
They have the dress, the shoes, the bag, the belt, and the necklace, too. The staff helps you discover your authentic fashion identity by showing you the latest styles and how to wear them.
5707 College Ave.
510-923-0784 | fitclothingrockridge.com
THE FLOWER & THE B.
AT MARKET HALL
Flower shop with an abundant display that is hand-selected at market by the staff, multiple times a week, for maximum beauty, color, uniqueness, and longevity.
5655 College Ave.
510-428-1547 | theflowerandtheb.com
FOCAL POINT OPTICIANS
One of the nest optical stores in the region combined with skilled opticians make this eyewear shop a must visit.
2638 Ashby Ave.
510-843-5367 | focalpointopticians.com
GOLDENBUG CHILDREN’S SHOES
An entire store dedicated to children’s shoes run by folks who love kids, healthy feet, and quality products including Pediped, Stride Rite, Plae, Tsukihoshi, Keen, See Kai Run, Livie and Luca, and more.
5509 College Ave.
510-350-8334 | goldenbugshoes.com
GOORIN BROS. HAT SHOP
Best place to cover your head in style
Goorin offers hats with timeless, classic styles with a unique art and personality that allow you to make a statement without having to say a word.
2926 College Ave.
877-428-1895 | goorin.com
HANK & FRANK BICYCLES
An independent shop for buying or servicing bicycles and accessories that has been in business for over 80 years.
6030 College Ave.
510-654-2453 | hankandfrank.com
Women’s boutique that offers investment pieces that have timeless appeal, are locally driven, and have artistic integrity with a style that is left of classic with a feminine edge.
5854 College Ave.
510-594-8380 | hawthornboutique.com
HAZARA ORIENTAL RUG GALLERY
Exquisite high-quality oriental rugs for sale, auction house, rug cleaning, and repair services by long-time textile experts.
6042 College Ave.
510-655-3511 | hazaragallery.com
Eclectic, unique, and vintage home décor items, gift items, and small furniture and storage pieces to accent your home in style.
5914 College Ave.
I DO! BRIDAL BOUTIQUE
Bridal boutique that will out t you and your wedding party for your most memorable day.
5332 College Ave.
510-282-0730 | idobridalca.com
IN FULL SWING
Specializes in beautiful, contemporary clothing for plus size women and carries familiar names such Eileen Fisher, Tianello, Flax, and URU as well as local designers.
5937 College Ave.
510-654-5144 | infullswing.com
Specialty store offering superior footwear products including custom arch supports, insoles, socks, and shoes, plus custom orthotics, braces, and supports.
2917 College Ave.
510-644-3668 | lafoot.com
Local apparel line featuring mid-century inspired women’s dresses, skirts, and tops with bold colors and patterns designed to move from day to evening, with ease and grace.
5501 College Ave.
510-595-7600 | lesleyevers.com
A witty and eclectic shop absolutely brimming with fabulous and unusual furniture, antiques, lightings, objects, tableware, ceramics, and decorative items.
5357 College Ave.
510-547-1400 | lootantiques.com
Best place to take your nest-loving partner to splurge
Lovely home store with an abundance of curated kitchen, bath, body, kid, pet, and home living items that will make you see and feel beauty all around you.
5640 College Ave.
510-658-2801 | maisondetre.com
A wide selection of metaphysical, spiritual, psychology, and healing books for anyone looking beyond the mainstream for health and happiness.
2644 Ashby Ave.
College Ave. is a go-to East Bay shopping destination for people who want to avoid the hustle and bustle of the mall but still get everything in one trip.
Strolling down the sidewalk, you’ll meet grandparents with their grandchildren, folks walking dogs, professors sipping espresso while grading papers, and college students huddled around small coffee shop tables working on projects.
The tree-lined district is charming and eclectic, reflecting the character of Rockridge, Elmwood, and UC Berkeley in the items it offers. And, it’s one of the only areas in the East Bay where cars always stop at the crosswalk to let pedestrians pass. It has that neighborly feel.
Hatch is dedicated to sustainable living and inspiring, functional design. Each product you’ll nd is thoughtfully curated from around the globe from locally-based designers, American makers, and fair trade artisans.
They take pride in their designers, their creative process, and the social and environmental impact their choices make. This shop endeavors to offer great design that is ethically-produced and affordable. When shopping for bags, bath and body products, home décor, jewelry, and accessories, remember that at Hatch you don’t need to compromise a stylish lifestyle in order to be kind to the earth.
Beautiful contemporary jewelry, handbags, personal accessories, decorative home décor, natural product-based bath and body products, toys and products for kids, gifts for men, cards, and stationery.
3210 College Ave.
510-350-8196 | hatchecolifestyle.com
MODERNE EYE OPTOMETRY
Provides excellent optometric eye care, fulfilling prescriptions in spectacular spectacles, comprehensive eye examinations, and latest contact lens technology to their patients.
5820 College Ave.
510-653-4242 | modeye.com
LITERARY & GARDEN ARTS
A vibrant, full-service
neighborhood bookstore known for its skillfully curated ction, non- ction, poetry, garden book, and children’s book sections with frequent author talks.
2904 College Ave.
510-704-8222 | mrsdalloways.com
MURASAKI FINE FUTON SHOP
Sells only the nest quality futons, frames, covers, futon accessories, lamps, tables, dressers and chests, as well as beautiful Japanese gifts and other items at fantastic prices.
6050 College Ave.
510-547-6252 | murasaki-oakland.com
NATHAN & CO
Best gift options for trendy
Offers hordes of heavenly home accessories, and everything from stylish stationery and cheeky greeting cards, to brilliant baby gifts, making it a great go-to gift shop for yourself and others.
5636 College Ave.
510-601-1677 | nathanandco.com
A wide selection of unique, funky, fun, and fashionable quality frames to outfit your face in your own perfect style.
5417 College Ave.
PAVE FINE JEWELRY DESIGN
Jewelry store with honed design skills and eye for selecting exceptional gemstones, cultivating a distinctive artistic vision in every piece they create.
5496 College Ave.
510-547-7000 | pavefinejewelry.com
New and used books on a full range of topics, carefully selected by the staff, along with calendars, magazines, and book-reading accessories.
5560 College Ave.
510-652-6259 | pegasusbookstore.com
Makes and dispenses fine eyewear, insisting on keeping their frame quality standards high, operating its own custom prescription lab, and making lenses from start to finish.
5519 College Ave.
PRETTY PENNY VINTAGE CLOTHING
A bright and spacious shop that features a large and constantly changing collection of vintage and contemporary clothing, shoes, and accessories along with a variety of local jewelry designers and clothing.
5488 College Ave.
510-594-9219 | prettypennyclothing.com
ROCKRIDGE FURNITURE & DESIGN
Furniture, lighting, rugs, and interior designer services for the living room, dining room, bedroom, and office.
5601 College Ave.
510-652-5753 | rockridgefurniture.com
ROCKRIDGE TWO WHEELS
Scooters, motorcycles, off road vehicles, and previously owned inventory, plus service, parts, and financing available.
5291 College Ave.
510-594-0789 | rockridgetwowheels.com
A charming, chic, intimate boutique that carries designer brands such as Diane Von Furstenberg, Paige Denim, Milly, Velvet, Splendid, Vince, Michael Stars, Joie, Equipment, 7 for all mankind, and more.
2981 College Ave.
510-845-6800 | rueatelier.com
SEE JANE RUN
Women’s athletic shoe store providing comfort and support solutions for people of all shapes, sizes, and abilities, plus apparel for getting active.
5817 College Ave.
510-428-2681 | seejanerun.com
A women’s fashion boutique that specializes in contemporary and sophisticated fashions sewn from the sensational and richly colorful fabrics of India.
5303 College Ave.
510-654-2332 | serrahna.com
SHOES ON SOLANO
Extensive selection of women’s fashion comfort footwear from quality brands, such as: Dansko, Wolky, Merrell, Arcopedico, Birkenstock, Clarks, Born, Gabor, Think!, FitFlop, Earth, Teva, UGG, Gentle Souls, and more.
5933 College Ave.
510-823-2290 | shoesonsolano.com
Bohemian and hippie quality clothing with an attitude where you can find all your clothing and accessory needs from funky dresses to leather hip belts, from tunic tops to spiral earrings.
3180 College Ave.
510-428-9987 | siamese-dream.com
Levi’s and small label designer jean experts ready to help you find the perfect denim fit for both men and women.
2840 College Ave.
SLEEP PLAY LOVE
Children’s consignment boutique offering discount pricing (and the joy of recycling) on clothing, toys, and accessories.
5377 College Ave.
510-450-2540 | sleepplaylovestore.com
DESIGN + ART SPACE
Best place to reimagine your entire home furnishing style
Fuses innovation, quality, and aesthetics in all of its designs from heirloom quality furniture constructed with reclaimed woods and natural fabrics like cotton, linen, and wool.
5451 College Ave.
510-823-0903 | sobusobu.com
SWEET DREAMS CANDY AND TOYS
Turn-of-the century candy store filled with every sort of sweet treat imaginable, great toys, unique gifts, and novelty fashion accessories.
2901 College Ave.
TARO’S ORIGAMI STUDIO
An entire store dedicated to the art and expression of origami folding with classes, lessons, party rentals, and more.
5322 College Ave.
THELMA HARRIS ART GALLERY
Presents museum-quality exhibitions and specializes in works by contemporary African-American artists to discerning collectors of fine art.
5940 College Ave.
Broadly pleasing, friendly retail shop whether from dresses to boots, men’s apparel to children’s toys, and unique home decor to silly magnets, they have something everyone and at reasonable prices.
2951 College Ave.
510-665-9009 | shopattherapy.com
Full-service, independent shoe boutique that carries a well-edited selection of name-brand shoes for women with an extensive online store as well.
5525 College Ave.
510-595-7272 | tootsiesboutique.com
Fun retail space and art gallery that sells creator-owned wares including comics, fine art prints, limited edition books, clothing, and specialty gift items.
2631 Ashby Ave.
510-665-8900 | trickstertrickster.com
Running and swimming specialty store that carries a large selection of the latest performance shoes, swimwear, and gear on the market for all ages.
6014 College Ave.
510-655-4809 | transportsrunswim.com
Provides high-quality bed products that are sophisticated and beautifully made at reasonable prices and sold with personal service.
6011 College Ave.
510-428-9329 | warmthingsonline.com
Quality men’s clothing and accessories store with a wide selection of shirts, pants, coats, hats, ties, kid’s products, and lifestyle wear with welcoming staff.
2633 Ashby Ave.
415-634-0887 | welcomestranger.com
Flower shop that sources directly from small growers to ensure freshness, plus items in their gift shop from local artists, keeping in line with their unique floral selections.
6307 College Ave.
510-350-8296 | wisteriarockridge.com
YOUR BASIC BIRD
A bird-, bunny-, and guinea pig-lover’s dream shop with expert advice, products, grooming, and boarding services for your little companion.
2940 College Ave.
510-841-7617 | yourbasicbird.com